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Overview
When design is not about the design…
Background
The Real Challenge
Strategy: Designing the First Wrong Answer
The Demo
Google

Aligning multi-org HR strategy through design.

Driving strategic design alignment across fragmented orgs and HR leadership stakeholders.

Talent @ Google

When design is not about the design…

Using design as a strategic tool, not to ship pixels, but to align fragmented stakeholders and establish a shared foundation for cross-org convergence.

Partnered with Google leadership to address talent ecosystem strategy, scaling learnings from Meta to tackle multi-year organizational fragmentation.

The Challenge: Envision a holistic, 5-year talent ecosystem that empowers Googler career growth while providing business clarity on workforce optimization.

The Real Challenge

Through conversations with team leads and HR leadership, the design concept became a tertiary goal. The real problems were organizational:

1

Fragmented product ecosystem

e.g., 4 separate learning platforms

2

Unclear ownership

Leading to minimal strategic collaboration

3

No horizontal awareness

Siloed teams without cross-cutting visibility

4

Near-sighted goals

No affordance for system-level efficiencies

The right solution wasn't a design, it was converging many people who each care about different pieces of the puzzle, and creating a shared reality to ground future conversations and efforts.

Strategy: Designing the First Wrong Answer

In spaces that are both very big and very blurry, conversation and documents can make things harder to clarify. Instead of a "northstar" to anchor on, I positioned the concept as "the first wrong answer", a provocation everyone could reference as we figured out what's actually right.

My approach
1

Map the stakeholder landscape

Identify every team with skin in the game, capture their aspirations and constraints.

2

Find the path, not the map

Focus on key moments that demonstrate unlocking the hardest problems, rather than designing the entire ecosystem.

3

Break the design

Avoid golden-path scenarios, attack the hardest problems head-on.

4

Balance tangibility with ambiguity

Leave room for each vertical partner to complete the sentence in resulting conversations.

The Demo

Walkthroughs created for Google HR leadership demonstrating how the Talent Ecosystem operates across three key personas: Googler, Manager, and Org Leader.